client: The New Era assignment: writing
TEXT: MICHA VAN DINTHER
Photography: Mike Karlsson Lundgren
Swedish designer Roland Hjort, who co-founded trailblazing fashion brand Whyred in 1999, has taken a step in a different direction.
Creating surrealist artworks as well as designing his own clothing line, producing coats that come with a lifetime warranty, his most recent art project is a collaboration with Swedish design studio Folkform.